Say what you client wants to hear. And I’m not talking about lying here — I talk about being APPEALING to you client. Because what we do here is marketing. And marketing means — being appealing to your client.
Because all people wants to hear exactly those things that they want to hear…
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People want to hear THE DELICIOS WORDS from you. They want to like what you’re saying to them because they want to enjoy and experience pleasure. So give them this pleasure with your words!! Just say them what they want to hear exactly about your product! Let all the positive aspects of your product to shine bright!! So they can enjoy your product before they buy it!!